Last week, we had the pleasure of visiting Cal State East Bay. During our career talk at the Cal State East Bay Career Center, alongside Elizabeth and Clark, we focused on modern job search strategies and highlighted Snowflair’s unique approach as a video-based hiring platform. We shared insights into the importance of authentic self-presentation in interviews and encouraged students to embrace video introductions as a way to create memorable, genuine connections with hiring managers.
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Key discussion points included:
Interview Preparation Beyond Resumes: While a resume is foundational, true success in job applications lies in developing strong communication skills and practicing storytelling for interviews. Snowflair’s video introductions allow candidates to present their personalities, often skipping initial screenings and speeding up the hiring process.
We asked each student, “Have you ever watched yourself speak on video? How many ‘umms’ or filler words do you use?” Interviews can be a tricky selection process, and often, hiring decisions are influenced by a candidate’s likability and how they come across during the conversation.
As hiring managers, we’re open to candidates with less experience if they demonstrate a strong cultural fit, coachability, and a keen ability to learn and grow.
✅ Self-Reflection and Presentation: Many job seekers wonder, “Do hiring managers actually look at our resumes? And if they do, why do they still ask us to introduce ourselves?”
We encouraged students to practice answering common interview questions, such as “Tell me about yourself,” and to focus on non-verbal cues like maintaining a “power sphere” for hand gestures to convey confidence. Storytelling Formula: We introduced the “Present, Past, Future” framework for video intros, suggesting that candidates highlight their current role, relevant past experiences, and future goals to showcase clear, purposeful career paths.
Overcoming Career Gaps: We advised students to be transparent about career gaps and to frame them positively by explaining any personal growth or relevant activities during the time away from work.
A career gap isn’t necessarily a negative. If you can explain the personal reasons behind it, it can actually work in your favor. Many hiring managers view a “gap” as a time for recharging and growth.
Broadening Career Horizons: We recommended students consider tech roles in various industries beyond traditional tech companies, noting opportunities in fields like finance, healthcare, and retail, which often require tech skills but are less competitive than Silicon Valley.
Many job seekers assume that tech roles are limited to software development or AI-driven companies. However, industries like retail and other traditional sectors also offer engineering opportunities.
Staying open-minded—and considering relocation—can broaden your job search options.
🔥 The SAVE framework: It consists of four key components to enhance communication and personal branding in a professional setting:
Self-Introduction: Craft a clear and impactful introduction, as it sets the stage for your interactions.
Authenticity: Understand yourself deeply. At Snowflair, authenticity involves growth and self-awareness, not just being genuine.
Vocal Image: Recognize that your voice conveys your personality. Pay attention to your tone and delivery to effectively express yourself.
Expression: Focus on your conversational skills and likability. Engage listeners by being relatable and approachable.
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